Sharal was born in the desert from the creative vision of one of the most important houses of Oriental perfumery and draws inspiration from the millennia-old tradition of artisans who have passed down olfactory secrets through the generations. According to the tradition attributed to the mystical and ascetic Sufi school of the ancient East, the name Sharal is said to derive from an archaic fusion of sacred sounds. When combined, these sounds give rise to: Sharal, ‘The Divine Flame’.
It is said that Sharal was the name given to a secret blend kept in the courts of the East, prepared solely for Maharajas and Sultans on nights of the full moon. It was no ordinary perfume; it was a symbol of investiture. When the sovereign wore Sharal, it was not a matter of vanity; it was a ritual. The scent heralded his presence even before he entered, and its trail lingered in the corridors long after he had passed.
Sharal was not merely an essence; it was legitimacy, it was destiny. An olfactory destiny, a flame that burns for eternity.
Sirpea is the most renowned Italian company in the world of cosmetics, producing and distributing high-end brands in Italy and abroad since 1946
S.i.r.p.e.a. Srl | via della Liberazione 56 – 20098 San Giuliano Milanese (MI) | info@sirpea.com | P.iva 00748000155
S.i.r.p.e.a. Srl
via della Liberazione 56
20098 San Giuliano Milanese (MI)
info@sirpea.com
P.iva 00748000155